Upbuild
Written by Uptimal, the team that builds and operates Upbuild and runs marketing analytics for multinational clients across the globe. Everything below reflects how Upbuild actually behaves in production.
TikTok reporting in a chat window beats the Ads Manager maze, especially for creative-level questions. The connection is the standard plugin flow plus TikTok’s own consent, with one platform rule to respect.
The ChatGPT path
ChatGPT needs Developer mode first: Settings, Security and login, switch on Developer mode. Then Settings, Plugins, Browse plugins, hit the + button and fill the New Plugin dialog: name Upbuild, Connection on Server URL with https://connector.upbuild.app/mcp, Authentication OAuth, tick the custom-server notice, Create. The setup guide shows every screen.
Claude users: Upbuild is one click in the Claude connector directory; both assistants share the connection.
Link TikTok on the hub
After signing in with Google or Microsoft, pick TikTok on the connect hub and authorise with your TikTok Business account. Access is read-only: reporting only, nothing that edits.
The monthly re-link, upfront
TikTok asks you to re-link monthly, one click on the connect hub, and Upbuild reminds you inside the conversation when it is due, so the practical cost is a monthly tap, not a broken workflow. Details and creative-analysis ideas in the TikTok platform guide.
Ask your ad platforms directly, in Claude, ChatGPT, Copilot Studio or Gemini Enterprise.
Upbuild is an AI platform for marketing data: AI dashboards, insights, exports and alerts, with a read-only MCP server as part of its toolset that brings your accounts into Claude, ChatGPT, Copilot Studio and Gemini Enterprise. Every tool, live data. Free for 14 days on the connector and 7 days on the platform.
Get a demo Start free →Frequently asked questions
Why did TikTok disconnect after a month?
TikTok asks for a fresh consent monthly. One click on the connect hub re-links; history and settings persist.
Can I compare TikTok with Meta in one question?
Yes, that is the point: “cost per purchase by platform, last 14 days” fans out to both APIs and returns one table, attribution windows labelled.