Upbuild
Written by Uptimal, the team that builds and operates Upbuild and runs marketing analytics for multinational clients across the globe. Everything below reflects how Upbuild actually behaves in production.
ChatGPT becomes a marketing analyst the moment it can call your platforms as tools. This is the umbrella setup: one connector, all your ad and analytics accounts, current for the 2026 plugin era.
The ChatGPT path
ChatGPT needs Developer mode first: Settings, Security and login, switch on Developer mode. Then Settings, Plugins, Browse plugins, hit the + button and fill the New Plugin dialog: name Upbuild, Connection on Server URL with https://connector.upbuild.app/mcp, Authentication OAuth, tick the custom-server notice, Create. The setup guide shows every screen.
Then stack the platforms
Sign in to Upbuild with Google or Microsoft. A Google sign-in already covers the Google platforms, such as Google Ads, GA4 and GTM; the connect hub then links the others, such as Meta, TikTok or Adobe, each with its own read-only consent, now or later.
Prove it in the first ten minutes
- “List the ad accounts and GA4 properties you can see.” (Sanity check of scopes.)
- “Blended spend and ROAS by platform, this month.”
- “Which platform’s CPA moved most week over week, and show the campaign behind it.”
Security in one line: per-person sign-in, read-only access, encrypted credentials, disconnect ends access; the long version is in the security explainer.
Ask your ad platforms directly, in Claude, ChatGPT, Copilot Studio or Gemini Enterprise.
Upbuild is an AI platform for marketing data: AI dashboards, insights, exports and alerts, with a read-only MCP server as part of its toolset that brings your accounts into Claude, ChatGPT, Copilot Studio and Gemini Enterprise. Every tool, live data. Free for 14 days on the connector and 7 days on the platform.
Get a demo Start free →Frequently asked questions
Do all the platforms need separate logins?
One sign-in with Google or Microsoft opens Upbuild. The Google platforms ride on one Google consent, and each other platform gets its own read-only consent, so access stays minimal and revocable per platform.
What does it cost?
Connector pricing is on the pricing section; the platform is priced per organisation, so get a demo. Free for 14 days on the connector and 7 days on the platform.